How should I allocate my video advertising budget?
To allocate your video advertising budget effectively, consider your target audience, platforms, and campaign goals.
What percentage of my budget should go to social media ads?
A good starting point is to allocate 30-50% of your budget to social media ads, depending on your audience's presence there.
Should I invest more in production quality or ad placement?
It depends on your goals. If brand image is crucial, invest in production quality. For immediate reach, focus on ad placement.
How can I measure the success of my video ads?
You can measure success through metrics like view count, engagement rate, conversion rate, and return on ad spend (ROAS).
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