What are the key metrics I should track in my marketing campaigns?
Key metrics in marketing include ROI, conversion rates, customer acquisition cost, and customer lifetime value.
How do I calculate ROI for my marketing efforts?
ROI is calculated by subtracting the cost of the marketing campaign from the revenue generated, then dividing by the cost.
What is a good conversion rate for online marketing?
A good conversion rate typically ranges from 2% to 5%, but it can vary by industry.
Can you explain customer lifetime value?
Customer lifetime value (CLV) is the total revenue you can expect from a customer over their entire relationship with your business.
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