What are the benefits of using augmented reality in e-commerce?
Augmented reality (AR) enhances the shopping experience by allowing customers to visualize products in their own environment.
Can you give me some specific examples of how AR is used in online shopping?
Sure! For instance, furniture retailers use AR to let customers see how a piece of furniture would look in their home before buying.
Does AR help in reducing return rates?
Yes, AR can significantly reduce return rates by helping customers make more informed purchasing decisions.
What are some challenges businesses face when implementing AR?
Some challenges include high development costs, the need for advanced technology, and ensuring a seamless user experience.
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