What are the benefits of retargeted ads?
An example of an AI chatbot conversation about the advantages of retargeted advertising.
What are the benefits of retargeted ads?
Retargeted ads help businesses reconnect with users who have previously interacted with their website, increasing conversion rates.
How do they work exactly?
They use cookies to track users' online behavior, allowing ads to be shown to them across different platforms.
Are there any downsides to using retargeted ads?
Yes, they can sometimes lead to ad fatigue if users see the same ads too often, which may annoy them.
What platforms are best for retargeted ads?
Popular platforms include Google Ads, Facebook, and Instagram, as they offer robust retargeting options.
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