What are the best advertising channels to reach seniors?
The best advertising channels for seniors include television, print media, social media, and community events.
Why is television effective for reaching seniors?
Television is effective because many seniors still watch it regularly, and it offers engaging visual content.
What about social media? Are seniors using it?
Yes, many seniors are increasingly using social media platforms like Facebook to connect with family and friends.
How can I use print media to target seniors?
You can use local newspapers, magazines, and newsletters that cater to senior communities to effectively reach them.
What community events should I consider for advertising?
Consider sponsoring health fairs, senior expos, or local community gatherings where seniors are likely to attend.
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