What are the differences between client-side and server-side tracking?
Client-side tracking involves collecting data directly from the user's browser, while server-side tracking collects data on the server.
Can you explain how each method works?
Sure! Client-side tracking uses JavaScript to send data to analytics tools from the user's device. Server-side tracking sends data from the server after processing user interactions.
What are the advantages of server-side tracking?
Server-side tracking is more secure, less affected by ad blockers, and can handle larger data volumes efficiently.
Are there any downsides to using server-side tracking?
Yes, it can be more complex to implement and may require more server resources compared to client-side tracking.
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