What are the limits of behavioral targeting?
Behavioral targeting has several limits, including privacy concerns, data accuracy, and user consent.
Can you explain how privacy concerns affect behavioral targeting?
Privacy concerns arise when users feel their data is being collected without their knowledge, leading to distrust.
What about data accuracy? How does that impact targeting?
Data accuracy is crucial; if the data is incorrect, it can lead to ineffective targeting and wasted resources.
Are there any regulations that limit behavioral targeting?
Yes, regulations like GDPR and CCPA impose strict rules on data collection and user consent for targeting.
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