What are the risks of not using consent management tools?
Not using consent management tools can lead to legal issues, data breaches, and loss of customer trust.
Can you explain how it affects customer trust?
Without proper consent management, customers may feel their privacy is compromised, leading to distrust in your brand.
What legal issues could arise?
You could face fines for non-compliance with regulations like GDPR or CCPA, which require explicit consent.
Are there any financial implications?
Yes, aside from fines, you may also lose customers, which can significantly impact your revenue.
What can I do to mitigate these risks?
Implementing a robust consent management tool and ensuring transparency in data usage can help mitigate these risks.
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