What are the current trends in viral marketing?
Some current trends include user-generated content, interactive campaigns, and leveraging social media influencers.
How important is social media in viral marketing?
Social media is crucial as it amplifies reach and engagement, making it easier for content to go viral.
Can you give examples of successful viral marketing campaigns?
Sure! Examples include the Ice Bucket Challenge and the 'Share a Coke' campaign, both of which engaged audiences effectively.
What role does storytelling play in viral marketing?
Storytelling creates emotional connections, making content more relatable and shareable, which is key for virality.
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