What is conversion rate optimization?
Conversion rate optimization (CRO) is the process of increasing the percentage of users who take a desired action on a website.
Why is CRO important for businesses?
CRO is crucial because it helps businesses maximize their existing traffic, leading to higher revenue without needing to increase visitor numbers.
What are some common techniques used in CRO?
Common techniques include A/B testing, improving website design, optimizing landing pages, and enhancing user experience.
How can I measure the success of my CRO efforts?
You can measure success by tracking metrics like conversion rates, bounce rates, and user engagement before and after implementing changes.
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