What is CPC?
CPC stands for Cost Per Click. It's a digital marketing term that refers to the amount an advertiser pays for each click on their ad.
How is CPC calculated?
CPC is calculated by dividing the total cost of your ad campaign by the number of clicks your ad received.
Why is CPC important in advertising?
CPC is important because it helps advertisers understand the cost-effectiveness of their campaigns and optimize their budgets.
What are some strategies to lower CPC?
Some strategies include improving ad quality, targeting the right audience, and using negative keywords to filter out irrelevant traffic.
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