What is DSP advertising?
An example of an AI chatbot conversation about DSP advertising and its benefits.
What is DSP advertising?
DSP advertising, or Demand-Side Platform advertising, is a technology that allows advertisers to buy ad space in real-time.
How does it work?
It works by using algorithms to analyze data and automate the buying process, targeting specific audiences.
What are the benefits of using DSP?
Benefits include better targeting, cost efficiency, and access to a wide range of inventory across multiple platforms.
Can small businesses use DSP advertising?
Yes, many DSPs offer solutions tailored for small businesses, making it accessible for various budgets.
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