How do online reviews affect my buying decisions?
Online reviews significantly influence buying decisions by providing social proof and insights into product quality.
Are positive reviews more impactful than negative ones?
Yes, positive reviews can enhance trust and encourage purchases, while negative reviews can deter potential buyers.
What if a product has no reviews at all?
A lack of reviews can create uncertainty, leading consumers to hesitate or seek alternatives with more feedback.
How can I identify fake reviews?
Look for patterns like overly generic language, extreme ratings, and check if the reviewer has a history of posting reviews.
Do reviews matter more for certain types of products?
Yes, reviews are particularly crucial for high-involvement products like electronics or services where trust is essential.
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