How does big data influence election outcomes?
Big data helps campaigns analyze voter behavior, target specific demographics, and optimize messaging.
Can you give examples of how campaigns use big data?
Sure! Campaigns use data for micro-targeting ads, predicting voter turnout, and tailoring messages to specific groups.
What are the ethical concerns surrounding big data in elections?
Ethical concerns include privacy issues, data security, and the potential for manipulation of voter opinions.
How do social media platforms contribute to big data in elections?
Social media platforms collect vast amounts of data on user preferences, which campaigns use to refine their strategies.
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