What metrics should I track for my ad campaign?
An example of an AI chatbot conversation about ad campaign metrics to track.
What metrics should I track for my ad campaign?
You should track metrics like CTR, conversion rate, ROI, and CPC to evaluate your ad campaign's performance.
Can you explain what CTR and CPC mean?
Sure! CTR stands for Click-Through Rate, which measures how often people click your ad. CPC is Cost Per Click, the amount you pay for each click.
How do I calculate ROI for my ad campaign?
ROI is calculated by subtracting the cost of the campaign from the revenue generated, then dividing by the cost. Multiply by 100 to get a percentage.
What tools can I use to track these metrics?
You can use tools like Google Analytics, Facebook Ads Manager, and HubSpot to track these metrics effectively.
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