How can I analyze my competitors' pricing strategies?
You can start by gathering data on your competitors' prices, promotions, and product offerings. Tools like web scraping or market research reports can help.
What specific tools should I use for this analysis?
Consider using tools like SEMrush, Ahrefs, or Price2Spy. They can provide insights into pricing trends and competitor strategies.
How often should I analyze their pricing?
It's advisable to analyze competitors' pricing at least quarterly, but more frequently if you're in a fast-paced market.
What should I do with the data I collect?
Use the data to adjust your pricing strategy, identify market gaps, and enhance your value proposition to attract customers.
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