What are the applications of qualitative data?
An example of an AI chatbot conversation about applications of qualitative data in research and analysis.
What are the applications of qualitative data?
Qualitative data is used in various fields such as social sciences, market research, and healthcare to gain insights.
Can you give me some specific examples?
Sure! In market research, qualitative data helps understand consumer behavior through interviews and focus groups.
How does it differ from quantitative data?
Qualitative data focuses on understanding concepts and experiences, while quantitative data deals with numbers and statistics.
What methods are commonly used to collect qualitative data?
Common methods include interviews, focus groups, observations, and open-ended surveys.
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