What is the difference between benchmarks and goals?
Benchmarks are standards or points of reference for measuring performance, while goals are specific targets you aim to achieve.
Can you give me an example of each?
Sure! A benchmark could be the average sales of your industry, while a goal might be to increase your sales by 20% this year.
How do I set effective goals based on benchmarks?
Start by analyzing your benchmarks, then set SMART goals (Specific, Measurable, Achievable, Relevant, Time-bound) that push you beyond those benchmarks.
What if I don't have any benchmarks to compare against?
You can establish your own benchmarks by analyzing your past performance or researching industry standards to create a baseline.
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