What are some common business research methodologies?

What are some common business research methodologies?

Common business research methodologies include surveys, interviews, focus groups, and case studies.

Can you explain how surveys are conducted?

Surveys are conducted by designing a questionnaire, distributing it to a sample population, and analyzing the responses.

What are the advantages of using focus groups?

Focus groups provide qualitative insights, allow for in-depth discussions, and can reveal consumer attitudes and perceptions.

How do I choose the right methodology for my research?

Choosing the right methodology depends on your research objectives, the type of data you need, and your target audience.