Can server-side tracking be used with analytics tools?
Yes, server-side tracking can be integrated with various analytics tools to enhance data accuracy and privacy.
What are the benefits of using server-side tracking over client-side tracking?
Server-side tracking offers better data control, improved loading times, and enhanced user privacy.
Are there any specific analytics tools that support server-side tracking?
Yes, tools like Google Analytics 4, Segment, and Adobe Analytics support server-side tracking implementations.
How does server-side tracking improve data accuracy?
It reduces data loss from ad blockers and browser restrictions, ensuring more reliable data collection.
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