How do I implement server-side tracking on my website?
To implement server-side tracking, you'll need to set up a server that collects data from your website and sends it to your analytics platform.
What technologies do I need to use for this?
You can use technologies like Node.js or Python for the server, and integrate it with your analytics tools like Google Analytics or Mixpanel.
Can you explain how to send data to Google Analytics?
Sure! You can use the Measurement Protocol to send data directly to Google Analytics from your server. You'll need to format your data correctly and make HTTP requests to the GA endpoint.
Are there any best practices I should follow?
Yes, ensure you handle user privacy properly, validate your data, and test your implementation thoroughly before going live.
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