What are some common mistakes people make with Google Analytics?
Some common mistakes include not setting up goals, ignoring filters, and misinterpreting data.
Can you explain why setting up goals is important?
Setting up goals helps you track conversions and understand user behavior, which is crucial for optimizing your site.
What filters should I consider using?
Consider filters for excluding internal traffic, spam referrals, and setting up views for different segments of your audience.
How can I avoid misinterpreting the data?
Always compare data over time, understand the context of metrics, and use annotations to track changes in your site.
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