How can I create effective personas for my marketing strategy?
To create effective personas, start by gathering data on your target audience, including demographics, interests, and behaviors.
What kind of data should I collect?
You should collect both quantitative data, like age and location, and qualitative data, such as customer feedback and preferences.
How many personas should I create?
It's best to create 3-5 personas that represent different segments of your audience to ensure a comprehensive approach.
Can you give me an example of a persona?
Sure! For instance, a persona could be 'Tech-Savvy Millennial' who is 25-35 years old, values innovation, and prefers online shopping.
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