What are some examples of CRM KPIs I should track?
Some key CRM KPIs include customer acquisition cost, customer lifetime value, and customer retention rate.
How do I calculate customer lifetime value?
Customer lifetime value (CLV) can be calculated by multiplying the average purchase value, purchase frequency, and customer lifespan.
What is a good customer retention rate?
A good customer retention rate typically ranges from 70% to 90%, depending on the industry.
Can you suggest tools to track these KPIs?
Sure! Tools like HubSpot, Salesforce, and Zoho CRM are great for tracking CRM KPIs.
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