What are some examples of demographic segmentation?
An example of an AI chatbot conversation about demographic segmentation in marketing.
What are some examples of demographic segmentation?
Demographic segmentation divides the market based on variables like age, gender, income, and education. For example, a luxury car brand may target high-income individuals.
Can you give me more specific examples?
Sure! A skincare brand might target women aged 25-35, while a retirement community may focus on individuals aged 65 and older.
How does demographic segmentation help businesses?
It helps businesses tailor their marketing strategies to specific groups, improving engagement and conversion rates.
What tools can I use for demographic segmentation?
You can use tools like Google Analytics, social media insights, and customer surveys to gather demographic data.
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