What are the differences between agenda-setting and framing?
Agenda-setting refers to the media's ability to influence the importance placed on topics in the public agenda, while framing involves how those topics are presented and interpreted.
Can you give me an example of each?
Sure! An example of agenda-setting is when news outlets focus on climate change, making it a priority issue. Framing would be how they present it, like emphasizing economic impacts versus environmental impacts.
Why is it important to understand these concepts?
Understanding these concepts helps us recognize how media shapes public perception and influences political and social discourse.
How do these concepts affect public opinion?
They significantly affect public opinion by determining which issues are seen as important and how they are interpreted, ultimately guiding public attitudes and behaviors.
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