What are the disadvantages of skimming pricing?
Skimming pricing can lead to several disadvantages, such as alienating price-sensitive customers and limiting market share.
Can you explain how it affects brand perception?
Certainly! High initial prices can create a perception of exclusivity, but they may also deter potential customers who feel it's overpriced.
What about competition? Does it impact that?
Yes, it can! If competitors offer similar products at lower prices, they may attract customers away from your brand.
Are there any long-term effects on sales?
Absolutely. While skimming can boost short-term profits, it may harm long-term customer loyalty and brand reputation.
What strategies can mitigate these disadvantages?
Implementing gradual price reductions or offering value-added services can help balance initial pricing with customer retention.
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