What are some effective bundling strategies for products?
An example of an AI chatbot conversation about bundling strategies for products.
What are some effective bundling strategies for products?
Effective bundling strategies include pure bundling, mixed bundling, and promotional bundling. Would you like to know more about each?
Yes, please explain pure bundling.
Pure bundling is when products are only sold as a package and not individually. This can increase perceived value.
What about mixed bundling?
Mixed bundling allows customers to buy products either as a bundle or separately, giving them more flexibility.
Can you give an example of promotional bundling?
Sure! An example of promotional bundling is offering a discount when customers buy a set of related products together.
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