What are some examples of empathy maps in business?
An example of an AI chatbot conversation about empathy maps in business.
What are some examples of empathy maps in business?
Empathy maps are tools used to understand customers better. For example, a retail company might create an empathy map to identify customer feelings, thoughts, and behaviors during the shopping experience.
Can you give me a specific case study?
Sure! A well-known case is how Airbnb used empathy maps to understand their hosts' needs, leading to improved support and resources for them.
How can I create my own empathy map?
To create your own empathy map, start by gathering a team and defining your target customer. Then, fill in sections for what they say, think, do, and feel based on research and insights.
What tools can I use to create empathy maps?
You can use tools like Miro, Lucidchart, or even simple paper and markers to create empathy maps collaboratively.
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