What are some successful examples of product bundling?
Successful product bundling examples include McDonald's meal deals, software suites like Microsoft Office, and subscription services like Spotify.
Can you explain why bundling is effective?
Bundling is effective because it increases perceived value, encourages larger purchases, and can enhance customer satisfaction.
What industries benefit the most from bundling?
Industries like fast food, software, telecommunications, and e-commerce often benefit significantly from bundling strategies.
Are there any risks associated with product bundling?
Yes, risks include potential customer confusion, reduced perceived value of individual products, and possible inventory issues.
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