What are the different types of Facebook Ads campaigns?

What are the different types of Facebook Ads campaigns?

Facebook offers several types of ad campaigns, including Awareness, Consideration, and Conversion campaigns. Each serves a different purpose.

Can you explain the Awareness campaign?

Sure! Awareness campaigns are designed to generate interest in your product or service. They focus on reaching a large audience.

What about Consideration campaigns?

Consideration campaigns aim to encourage users to think about your business. They include objectives like traffic, engagement, and app installs.

And Conversion campaigns?

Conversion campaigns are focused on driving specific actions, such as purchases or sign-ups, by targeting users who are more likely to convert.

Which campaign type should I choose for my new product launch?

For a new product launch, a combination of Awareness and Consideration campaigns would be effective to build interest and drive traffic.