What are the key performance metrics for Google Ads?
An example of an AI chatbot conversation about Google Ads performance metrics.
What are the key performance metrics for Google Ads?
The key performance metrics for Google Ads include Click-Through Rate (CTR), Conversion Rate, Cost Per Click (CPC), and Quality Score.
How do I calculate the Click-Through Rate?
You can calculate CTR by dividing the number of clicks by the number of impressions and then multiplying by 100 to get a percentage.
What is a good Conversion Rate for Google Ads?
A good Conversion Rate can vary by industry, but generally, a rate between 2% to 5% is considered average.
Can you explain what Quality Score is?
Quality Score is a metric that Google uses to measure the relevance and quality of your ads, keywords, and landing pages.
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