What are the targeting options for Google Ads remarketing?
Google Ads remarketing offers several targeting options, including standard remarketing, dynamic remarketing, and remarketing lists for search ads.
Can you explain the difference between standard and dynamic remarketing?
Standard remarketing shows ads to users who have previously visited your site, while dynamic remarketing shows tailored ads based on the specific products or services they viewed.
How can I set up remarketing lists for search ads?
To set up remarketing lists for search ads, you need to create a remarketing list in Google Ads and then link it to your search campaigns.
What are the best practices for Google Ads remarketing?
Best practices include segmenting your audience, using tailored ads, and regularly updating your remarketing lists to keep them relevant.
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