How can I measure the success of my joint marketing efforts?
You can measure success through metrics like lead generation, conversion rates, and ROI from the campaign.
What specific metrics should I focus on?
Focus on metrics such as customer acquisition cost, engagement rates, and overall sales growth.
How do I calculate ROI for joint marketing?
To calculate ROI, subtract the total marketing costs from the total revenue generated, then divide by the total costs.
Can you give me an example of a successful joint marketing campaign?
Sure! A successful example is the collaboration between Nike and Apple, which combined fitness tracking with music.
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