How can I fix brand misalignment in my business?
To address brand misalignment, start by identifying the core values of your brand and how they resonate with your target audience.
What steps should I take to realign my brand with my audience?
You can conduct surveys to gather feedback, analyze your current branding materials, and adjust your messaging to better reflect your audience's needs.
How do I know if my brand is misaligned?
Signs of misalignment include customer confusion, negative feedback, and a disconnect between your brand message and customer expectations.
Can you give me examples of successful brand realignment?
Sure! Companies like Old Spice and Domino's have successfully realigned their brands by refreshing their messaging and targeting new demographics.
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