How does pricing strategy affect sales performance?
Pricing strategy plays a crucial role in sales performance as it influences customer perception, demand, and profitability.
Can you give examples of different pricing strategies?
Sure! Common strategies include penetration pricing, skimming, value-based pricing, and competitive pricing.
What impact does discounting have on sales?
Discounting can boost short-term sales but may harm long-term brand perception if overused.
How do I choose the right pricing strategy for my product?
Consider factors like target market, competition, cost structure, and overall business goals to choose the right strategy.
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