How do friends influence our shopping decisions?
Friends can significantly impact our shopping choices through recommendations, social validation, and shared experiences.
Can you give examples of how this happens?
Sure! For instance, if a friend buys a new gadget and shares their positive experience, you might be more inclined to buy it too.
What about peer pressure in shopping?
Peer pressure can lead to impulsive purchases, especially if friends encourage buying trendy items or brands.
Is this influence more pronounced in certain age groups?
Yes, younger individuals, like teens and young adults, often feel more influenced by their friends compared to older adults.
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