How do I integrate UTM parameters with Google Analytics?
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How do I integrate UTM parameters with Google Analytics?
To integrate UTM parameters with Google Analytics, you need to add UTM tags to your URLs. This helps track the performance of your campaigns.
What are UTM parameters and why are they important?
UTM parameters are tags added to URLs that help you track the effectiveness of online marketing campaigns. They provide insights into where your traffic is coming from.
Can you give me an example of a UTM tagged URL?
Sure! An example would be: https://www.example.com/?utm_source=google&utm_medium=cpc&utm_campaign=spring_sale.
How can I view the data collected from UTM parameters in Google Analytics?
You can view UTM data in Google Analytics under Acquisition > Campaigns. Here, you can see how each campaign is performing.
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