What are some examples of interactive advertising?
Interactive advertising engages users actively. Examples include quizzes, polls, and augmented reality ads.
Can you give me a specific example of a brand using interactive advertising?
Sure! Coca-Cola's 'Share a Coke' campaign allowed users to personalize bottles with their names, creating a fun interaction.
How do these ads improve customer engagement?
They create memorable experiences, encourage sharing on social media, and foster a deeper connection with the brand.
What platforms are best for interactive advertising?
Social media platforms like Instagram and Facebook are great for interactive ads, as they allow for rich media and user interaction.
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