What are the long-term effects of brand reputation on a business?
Brand reputation significantly influences customer loyalty, sales, and overall market position over time.
Can you give examples of companies that suffered due to poor brand reputation?
Sure! Companies like Volkswagen faced severe backlash after the emissions scandal, impacting their sales and trust.
How can a business improve its brand reputation?
Businesses can improve their reputation by ensuring quality products, engaging with customers, and maintaining transparency.
What role does social media play in shaping brand reputation?
Social media amplifies brand messages and customer feedback, making it crucial for managing reputation in real-time.
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