What are some examples of lookalike audiences?
An example of an AI chatbot conversation about lookalike audience examples.
What are some examples of lookalike audiences?
Lookalike audiences are groups of people who share similar characteristics with your existing customers. For example, if you have a customer base of young professionals interested in fitness, a lookalike audience might include other young professionals who engage with fitness content online.
Can you give me more specific examples?
Sure! If you run an online clothing store, you could create a lookalike audience based on your best customers. If they are mostly women aged 25-35 who like fashion, your lookalike audience could target similar women who have shown interest in fashion brands.
How do I create a lookalike audience?
To create a lookalike audience, you typically start by uploading a list of your existing customers to a platform like Facebook Ads. The platform then analyzes the data and finds users with similar profiles.
What platforms support lookalike audiences?
Most major advertising platforms support lookalike audiences, including Facebook, Google Ads, and LinkedIn. Each platform has its own method for creating and targeting these audiences.
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