What is polling methodology?
Polling methodology refers to the techniques and processes used to gather opinions from a sample of people to infer the views of a larger population.
Why is it important in research?
It's crucial because it helps ensure that the data collected is representative, reliable, and valid, which is essential for accurate conclusions.
What are some common polling methods?
Common methods include telephone surveys, online polls, face-to-face interviews, and mail surveys.
How do you ensure the accuracy of a poll?
Accuracy can be ensured by using random sampling, proper question design, and conducting pre-tests to refine the methodology.
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