What are some examples of programmatic advertising?
An example of an AI chatbot conversation about programmatic advertising examples.
What are some examples of programmatic advertising?
Programmatic advertising includes automated ad buying and selling. Examples are display ads on websites, video ads on streaming platforms, and social media ads targeted based on user behavior.
How does programmatic advertising work?
It uses algorithms and data to buy ad space in real-time, targeting specific audiences based on their online behavior.
Can you give me a specific case study?
Sure! One example is a retail brand that used programmatic ads to target users who abandoned their shopping carts, resulting in a 30% increase in conversions.
What platforms are best for programmatic advertising?
Popular platforms include Google Ads, The Trade Desk, and Facebook Ads, each offering unique targeting options.
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