What is the difference between qualitative and quantitative research?
An example of an AI chatbot conversation about qualitative vs quantitative research methods.
What is the difference between qualitative and quantitative research?
Qualitative research focuses on understanding concepts and experiences, while quantitative research deals with numerical data and statistics.
Can you give me examples of each type of research?
Sure! An example of qualitative research is interviews or focus groups, while a survey with numerical ratings is an example of quantitative research.
When should I use qualitative research over quantitative research?
Use qualitative research when exploring new ideas or understanding feelings, and quantitative when measuring or testing hypotheses.
What are the strengths and weaknesses of each method?
Qualitative research provides depth and context but can be subjective. Quantitative research offers objectivity and generalizability but may miss nuances.
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