What is the difference between quantitative and qualitative analysis?
An example of an AI chatbot conversation about quantitative vs qualitative analysis.
What is the difference between quantitative and qualitative analysis?
Quantitative analysis focuses on numerical data and statistical methods, while qualitative analysis explores non-numerical insights.
Can you give me examples of each type of analysis?
Sure! Quantitative analysis examples include surveys with rating scales, while qualitative analysis might involve interviews or focus groups.
When should I use one over the other?
Use quantitative analysis when you need measurable data for statistical analysis, and qualitative analysis for deeper understanding of behaviors.
Are there any methods that combine both approaches?
Yes, mixed-methods research combines both quantitative and qualitative approaches to provide a comprehensive view of the research question.
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