What are the main risks associated with licensing partners?
The main risks include loss of control over brand, quality issues, and potential legal disputes.
How can I mitigate these risks when choosing a licensing partner?
You can conduct thorough due diligence, establish clear contracts, and maintain regular communication.
Are there specific industries where licensing risks are higher?
Yes, industries like fashion and technology often face higher risks due to rapid changes and brand sensitivity.
What should I include in a licensing agreement to protect my interests?
Include clauses on quality control, termination rights, and dispute resolution to safeguard your interests.
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