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What is the ideal sample size for qualitative research?

An example of an AI chatbot conversation about determining sample size in qualitative research.

😀
You

What is the ideal sample size for qualitative research?

MagicBuddy
MagicBuddy

The ideal sample size in qualitative research often ranges from 5 to 30 participants, depending on the study's goals.

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You

Why is the sample size so small compared to quantitative research?

MagicBuddy
MagicBuddy

Qualitative research focuses on depth over breadth, aiming for rich, detailed insights rather than generalizability.

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You

How do I decide on the number of participants?

MagicBuddy
MagicBuddy

Consider factors like the research question, the diversity of the population, and the resources available for data collection.

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You

Can I use a larger sample size?

MagicBuddy
MagicBuddy

Yes, a larger sample can provide more data, but it may dilute the depth of insights you can gather.

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You

What if I can't reach my desired sample size?

MagicBuddy
MagicBuddy

It's okay; focus on the quality of data collected. You can still draw meaningful conclusions with a smaller sample.

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