I'm considering offering free trials for my software. Is it a good idea?
Offering free trials can be a great way to attract new users and showcase your software's value. It allows potential customers to experience your product before committing.
What are the benefits of offering a free trial?
Benefits include increased user engagement, the ability to gather feedback, and higher conversion rates as users who try your software may be more likely to purchase it.
Are there any downsides to offering free trials?
Yes, potential downsides include the risk of attracting users who only want the free trial without any intention to buy, and the possibility of increased support costs.
How long should a free trial last?
Typically, free trials last between 7 to 30 days. The duration can depend on the complexity of your software and how long it takes for users to see its value.
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