What are some effective sponsor activation strategies?
Effective sponsor activation strategies include experiential marketing, social media engagement, and co-branded content.
Can you give me an example of experiential marketing?
Sure! An example is hosting a live event where attendees can interact with the brand, like a product demo or a workshop.
How can social media be used for sponsor activation?
Social media can be used to create buzz through contests, influencer partnerships, and live streaming events.
What metrics should I track to measure success?
You should track engagement rates, reach, conversion rates, and overall ROI to measure the success of your strategies.
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