How do I troubleshoot UTM parameters in my marketing campaigns?
An example of an AI chatbot conversation about troubleshooting UTM parameters for effective marketing.
How do I troubleshoot UTM parameters in my marketing campaigns?
To troubleshoot UTM parameters, first check if they are correctly formatted in your URLs. Are you using the right tags?
Yes, I used utm_source, utm_medium, and utm_campaign. But I'm not seeing any data in Google Analytics.
Make sure the URLs with UTM parameters are being clicked and that your Google Analytics is set up to track them. Have you verified the tracking code?
I think the tracking code is correct. What else could be wrong?
Check if there are any filters applied in Google Analytics that might be excluding your UTM traffic. Also, ensure the links are not being shortened incorrectly.
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